TAKEPLACE: IDOL REWORKED

Friday, January 21, 2011

IDOL REWORKED

"American Idol" may not want me any more. But that doesn't mean I don't want "Idol."

My interest is both personal and professional. We are students of brand turnarounds at Ad Age, and it's not often you get to witness a brand worth billions of dollars attempt a nearly complete overhaul. And thanks to the miracle of live TV, we're able to watch the process unfold firsthand.
Adage

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TakePlace was made with you in mind It's about ideas and innovation, creative perspectives, and solutions. We're advocates for change, because change needs friends. We explore complex systems, adaptive agents, modeling, simulation, artificial life, and complex (information, biological, and social) networks. We especially focus on the Web as a complex information network in which we leave abundant traces of our social and semantic activities: what we do, what we are interested in, whom we talk to, what knowledge we acquire and contribute. Our research spans from modeling the dynamic processes that occur on the Web (how information networks grow and evolve, how individual and collective traffic patterns emerge, how attention bursts are generated and shaped by social and search tools) to designing tools that mine the Web to build better search, navigation, management, and recommendation tools (where ‘better’ means more intelligent, autonomous, robust, personalized, contextual, scalable, adaptive, and so on).